Where Real Work Inspires Real Innovation

Morten is the CEO and Founder of Protekta. Besides overseeing both the Canadian and U.S. divisions of the company, Morten also actively supports the sales and technical staff in the field.

In 2003, Morten and his family emigrated from Denmark to Canada and started Protekta Inc. Morten has worked all his life in the agriculture industry within the swine and dairy fields. Before immigrating to Canada, he started and operated several companies in Denmark that supplied new technology to livestock production.

Morten holds degrees as an agrarian economist and LD-export engineer in agriculture.

Roger has roots in mixed farming on both sides of his family. Pursuing a career in agriculture with an emphasis on livestock came naturally to him. With 30 plus years of experience in various roles of the livestock sector, including a period as a commercial lender, Roger enjoys being able to walk the barns, learning from the producers, and sharing information in return.

Roger holds an associate diploma in agriculture from the University of Guelph and learning continues to be an ongoing process. It’s a pleasure to take knowledge from other regions of the globe and share that knowledge locally, so it benefits the livestock industry as a whole. Bringing new technologies to the field that will enhance the welfare of animals, enrich the lives of producers and provide safe, nutritious food for the consumer is very rewarding.

Roger provides technical sales and service for the Protekta product line, covering all species, from Victoria, British Columbia to St. John’s, Newfoundland.

Roger enjoys outdoor activities and can be heard saying, “the best time to plant a tree was 20 years ago.”

Helene, with education as a shipping agent, has worked several years within accounting. Helene has worked in the agriculture business alongside her husband starting in Denmark in 1995 and then in Canada since 2003. At the beginning of Protekta’s business venture, she also operated a clothing business for 13 years. As Protekta Inc. grew and became increasingly busy, Helene closed her stores to work full time for Protekta. She manages the financials for both the Canadian and the U.S. divisions of the company.

Etienne brings over 25 years of experience in sales, marketing, and business development to his role at Protekta. Before transitioning to animal agriculture, he spent a decade in the human pharmaceutical industry. He holds a background in microbiology and biotechnology, along with an MBA from l’Université de Sherbrooke.

At Protekta, Etienne supports the company’s growth in the Canadian market, providing technical sales expertise across all species, with a particular focus on Eastern Canada and the French-speaking regions.

He is a dynamic and engaging communicator, known for his ability to inspire and connect with others. Etienne values the unique qualities in every individual and thrives on building strong, meaningful relationships.

Outside of work, his interests include finance, travel, languages, and outdoor pursuits.

Kim joins the Protekta team with a solid background in Business Administration. Starting her career with a staffing firm in the GTA, she quickly became an essential part of the growth of a small staffing company into Canada’s leading staffing firm working alongside the owner & CEO. Her experience includes handling payroll, assisting with recruitment, and helping to shape company policies and procedures.

After Kim’s 17-year tenure with the company and succeeding as the Director of Corporate Services she decided to make the move with her family from the city to Walkerton and start a new adventure which includes Protekta.

At Protekta, Kim supports our operations and sales teams, bringing her practical know-how to our daily business activities based out of our Lucknow location. Her experience in organizing company events, training staff amongst many others, is a valuable addition to our team.

Away from work, Kim cherishes her time at the lake with family and friends, enjoying the warmth of campfires on summer evenings and boating. In the colder months, she’s a proud hockey mom at the local rink, supporting her children’s hockey games.

Jennifer brings a unique blend of scientific expertise and practical experience to her role in Quality Assurance and Technical Support at Protekta. From overseeing QA/QC protocols to assisting with R&D and troubleshooting, she ensures that Protekta’s solutions are consistently reliable and effective.

Jennifer’s roots in agriculture began growing up on her family’s farm, eventually leading her to the University of Guelph, where she earned both a B.Sc. (Agr) and an M.Sc. Her graduate research on the impacts of diet on pork quality provided the technical foundation for her previous work as a feed formulator and nutritionist. Beyond her professional role, Jennifer is a lifelong farmer. She and her family raise beef cattle on their Century farm, working with the ultimate goal of passing their heritage and love for the land down to the next generation.